Top FSBO Seller Tips on BROKERDOWN.com



Log in Regularly:

Check your Hit Counter, re-word description, upload new photos, add open houses, etc… (Stay active and regularly update your listing information)

Add Photos To Listing:

Listings with photos get significantly more activity than listings without. Add a description and Caption to a Photo . (You may add up to 9 photos to your listing at no charge)

Add a Tag Line to your description

Example Tag Lines: “Reduced”, ”Must Sell”, “Still Available as of xx/xx/20xx”, “Make Me an Offer”. Change this message daily if you have to, just to let the buyers know you are serious about selling your home.

Hold Open Houses:

Post Open House dates on your listing using the improved Open House feature. Buyers can now search specifically for Open Houses in their area.

Be Responsive:

Make sure you are readily available to take or return phone calls from potential buyers. Expect phone calls from strange numbers and be willing to answer them. Don’t waste time fighting with agents soliciting your business. Simply tell them you are not interested, and end the call.

Property Brochures:

Make sure you have a full supply of brochures available for your home. You can print unlimited flyers from your listing .

Accurate Pricing:

The #1 mistake FSBO sellers make is over pricing their home. Just remember you are saving 3-6% more than your neighbor selling the exact same house. Price yourself a little below the market, and still net more in the end without using an agent.

Be Prepared:

A prepared seller will have contracts ready for buyers to fill out on the spot, as well as have a mortgage professional to refer if the buyer is not yet pre-qualified.


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